BENJAMIN MOORE SHADOW - Concepts and Colorways

benjamin moore shadow, 2017 color trends, color trends, color for interiors, dark purple interiors, dark plum, gray-purple, purple-gray — Carey Bedding Ensembles | Hervé Léger Dress Closeup | Living Room Photo by Idha Lindhag

Benjamin Moore has announced their 2017 Color of the Year and it’s a good one! They call it Shadow. It’s a sultry dark neutral in the purple family. I would describe this color as a purple-gray, slate purple, dusty purple or dark plum. It adds an intriguing combination of classy and fun to any design palette. I’ve seen it used as both a primary color and an accent in interior spaces and also translates over to fashion well. Here are some great looks using this color trend…

For a bold look, try ‘Shadow’ as a primary wall color. Add eclectic furnishings with antique gold pieces to finish off the look.

dark purple living room benjamin moore shadow — Living Room Photo by Emily Johnston

The classy nature of ‘Shadow’ makes it a great choice for a special occasion dress (and it’s slimming as well!).

dark purple off the shoulder dress — Hervé Léger Dress

The dark plum walls are also a great choice for bedrooms. It creates a restful environment where you can forget the cares of the day.

dark purple bedroom benjamin moore shadow — Bedroom Photo by Reed Davis

These smoky purple bottles are just gorgeous! A lovely way to add this color trend to your design.

purple glass bottles on shelf — Photo by Josh Gruetzmacher

I love how this living room design has both a traditional and contemporary vibe all at the same time. The purple-gray sofas and throws add a sophisticated touch to the look.

white traditional living room purple accents — Living Room Photo by Idha Lindhag

Tufted velvet pieces can effortlessly rock the ‘Shadow’ color trend.

dark purple velvet tufted sofa — Velvet Orianna Sofa from Anthropologie

Eclectic interiors with a Bohemian vibe almost have to have a purple accent to be complete. Try a dark plum sofa or settee like in this living room design.

bohemian living room with deep purple accents — Living Room Photo by Bethany Nauert

Dark purple bedding in a light, neutral bedroom. Classy yet bright and airy. Love it!

bright room with dark purple bedding — Calvin Klein Somerset Bedding Collection

If you’re looking for a retro vibe for your interior, go with a ‘Shadow’ upholstered sofa. It’ll do the trick!

retro living room with dark purple sofa — Venice Button Tuft Sofa by Diamond Sofa

You can use this dark, moody color and still keep the space bright. Look for mostly white pieces with just a touch of ‘Shadow’ accents or prints like in this bedding collection.